About Us

My name is Abbie, and to say I love my lips will be an understatement.
I am truely obsessed. From lip care/lip beauty and everything in between. Though when it comes to makeup, I'm a minimalist, I still adore bold, bright lip colors as much as I love the pales and the nudes.
When I thought about my lip beauty line, I wanted to inspire the love we have for ourselves as women, whether you were teased for having thin or full lips, like I was, you gotta break free of that stigma and love what you got. Be confident in your beauty.
My brand is 100% Natural, Vegan, Cruelty/Paraben Free & Hypo-Allergenic, something I'm proud of and will continue to advocate for.
I'm glad you're here, share your email address with me at checkout for current offers and promo codes and lip care tips.